ATO and ASIC OFFICIALS INVITED to SPEAK at BITCOIN CONFERENCE

Officials from the Australian Tax Office and the Australian Securities and Investment Commission have been invited to speak at Australia’s first global Bitcoin conference, which is to be held in Melbourne on the 28th and 29th of March, 2014.

The event, which is hosted by 21st Century Education Group of Companies decided to invite speakers from the ATO and ASIC following a news report that the government bodies were looking to regulate the crypto currency Bitcoin.

CEO of 21st Century Education Group of Companies, Jamie McIntyre says it is a good thing that ASIC and ATO want to regulate the digital currency and he says that he supports their initiative.

“It is only a matter of time before it happens”, says McIntyre.

“If they are planning to regulate Bitcoins, it means that they see a future for the digital currency. I am all for effective regulation and look forward to seeing it happen,” he said.

Monash law professor Dr Rhys Bollen will also be speaking at the event about potential regulation around Bitcoin.

Over a dozen speakers are flying in to speak at the conference this March. Some of the names include Jordan Kelley, CEO and founder of Robocoin; Leon-Gerard Vandenberg- expert in Defence/Technology development, fund raising & commercialisation; Jeffrey Tucker-CEO of Liberty.me and publisher of Laissez Faire Books.

To be held at the Melbourne Convention Centre inside the Trading Property and Franchise Expo (www.tpfexpo.com.au), the event will commence at 9:30 AM and will go on until approximately 6:30 PM, following which there will be Global Bitcoin Networking drinks.

Tickets for the Bitcoin conference start at $ 250, which includes free access to the Expo as well.

McIntyre believes that realistically the value of Bitcoin could go up to $ 10,000 in the next couple of years.

21st Century is also the parent company for 21st Century Bitcoin Exchange; an Australian exchange founded by McIntyre and US Company International Operations LLC. (www.bxe.com.au)

McIntyre partnered to launch a Bitcoin Exchange, amongst several other Bitcoin start-ups due to high Bitcoin demand from his 500,000-investor clients.

Recently it was reported that along with other investors, he has established a company called Australian Bitcoin ATMs. They are planning on bringing 100 Bitcoin ATMs to Australia starting with Melbourne in February followed with Sydney, Adelaide, Perth, Brisbane and Auckland in March. (www.australianbitcoinatms.com.au)

The entire rollout of the 100 ATMs is expected to be within the next 12 months.

McIntyre also recently launched the Bitcoin E-Network, which will provide online e-learning educational courses about Bitcoins via a worldwide online direct sales channel, which will accept both Bitcoins and traditional currencies and offer discounts to buy and sell Bitcoins via www.bxe.com.au

21st Century Education is setting up a Bitcoin Education Resource Centre at 222 Kingsway South Melbourne. The location will also feature a Bitcoin ATM.

In Australia, 21st Century Education Group of Companies has been one of the most vocal advocates of the digital currency. They were one of the first organisations to start accepting payments in Bitcoins.

Recently it was announced that they are offering 25% discount on some of their products if purchased by Bitcoin. They have also agreed to pay some of their employees’ salaries through the digital currency.

For More Information Visit: www.btcmelbourne.com.au

21st Century News is a daily news site publishing current affairs in the world of politics, business, finance, and property. Its popular commentary section provides a wide range of content with political opinion, celebrity profiles, market reports/analysis, and educational articles written by business, finance and property experts. http://www.21stcenturynews.com.au/ato-asic-officials-invited-speak-bitcoin-conference/

Brand new customer standards and Changing Consumer Behavior – How to speak to Today’s customer

Changing consumer behavior has been attributed, in large part to brand new consumer values. The rising narrative is, quite virtually, overtaking the conversation between customers and corporations trying to catch their particular interest. We are all acquainted with the motifs. Green, lasting, neighborhood, link, consciousness, globalism and so forth. Seems like we could all congratulate ourselves on becoming a far more enlightened folks but I’m having a difficult time eating it.

Exactly what are these brand-new values and what commitment do they obviously have with exactly how we invest our cash and develop brand respect? I do believe that values tend to be self defined, self endowed virtues that people used to positively translate our very own behavior. Badges, because had been, invented by our aspirations and pinned, by our pride’s, onto our identities where they shine for all the world to see. The gap involving the power our company is willing to spend money on protecting our values in addition to work we make actually using all of them is really so wide on make it clear that values tend to be both deeply important to united states however entirely optional from a practical point of view. They truly are permissive and do not carry the overall performance requirements of, state, maxims which should be used to keep real. On a summary of needs to wants, values would fall under the “nice to own” area.

Through illustration, as if a great tough look at our personal life was not sufficient, consider exactly how enraptured we are with stories of self sacrifice and lofty deeds. This is because these are the heroic tales of values actually winning on over self-interest which is unusual certainly. Values allow us to positively understand our self interested behavior it is therefore not surprising that they have visited take over the narrative between company together with consumer. What is surprising nevertheless usually more and more people do not observe that this narrative is notably of a “tea celebration conversation” that skirts the real, if less flattering, motivations behind our choices. That does not result in the narrative any less of good use when it comes to branding, marketing and advertising and communications generally speaking, nonetheless it does mean that it really is just the main image. It seems sensible for corporations to fill out the blanks should they would you like to address the actual issues and motivations of the customers.
What exactly tend to be customers experiencing right now? Just how do they feel and what are their brand new values an expression of? Exactly what do they want or want to hear from business to address the actuality of their life in these very volatile and transitional times? There are not any definitive answers to those concerns however they are the questions that companies should be thinking about if they like to practice the values narrative with customers in a manner that also connects with their stronger, more basic motivations.

I think the values which can be emerging are typical, ultimately, based on a nation wide sense of uncertainty. To place it bluntly; concern. Concern about just what? Grossly simplified; concern with scarcity and fear of threat. Scarcity (or perhaps the recognition of it, despite becoming the first legislation of business economics, features just extremely recently shown up into the US consumer psyche. The very first time we’re recognizing our consumption practices are unsustainable and do not help our lasting, or type term, well being. Understanding didn’t appear in the form of enlightenment however in the growing price of, meals, fuel, housing and so forth. The impact of environment change, liquid and smog therefore the growing prevalence of such things as asthma, autism, allergies an such like within children has actually enhanced our grasp on notion of scarcity. Our logical response is to conserve and ration. The value system that validates that behavior is environmentalism and durability. The values are particularly real however they are not our primary motivator. Our company is, on a more primitive degree, scared of running-out regarding the items that we rely on.

The next set of values are based are a reply to perceived menace. A convergence of occasions has made us feel subjected and susceptible. We have come under attack and destroyed our feeling of protection in your boarders. We have needed to relinquish the moral high floor and seen our financial superiority threatened by the rise of Asia and China. Our economy went from very good to very poor in an extraordinarily short-period of the time towards extremely genuine economic detriment of millions of People in america. Our, yet again, entirely logical reaction should develop notably of a wartime mindset. To collect together and develop communities. To-be much more tolerant and less conceited towards our next-door neighbors whose power is growing in accordance with our very own. The primary motivator is anxiety as well as the value system it signifies is about relationships, engagement, diplomacy, threshold, community, connectedness and globalization. Most likely the best phrase of the shift could be the election of Barack Obama is President. We reserve old prejudices and a value system organized around superiority and changed it with one that fits better with conditions over which we now have no control and no option but to adapt.

So finally, i will suggest that altering consumer values are the symptom and never the reason for altering economic, social and ecological conditions. Corporations seeking to relate genuinely to consumers these days should absolutely engage in the values narrative but must do so utilizing the understanding that it is the outcome of exactly what sums to fear and insecurity. How do you talk to a consumer who is fearful and insecure? You have the discussion together about values which they want to have because it makes them feel safe and virtuous. In addition, you acknowledge, explicitly or implicitly, the reality of their experience and difficulties that they’re dealing with. Without that, the narrative around values continues to be vaguely insubstantial and somehow doesn’t reach one’s heart of this matter.

Compiled by Sara Batterby
Brand name and Messaging Strategist
http://www.akelventures.com